This is an ad for the new white Playstation Portable. The new white version of this previously all black gaming system was advertised in a series of controversial ads like this. In the ad you can clearly see a black women in a fight with a white women.
This ad fits in with what was being said about blacks after their emancipation. This ad is much like the movie "Birth of a Nation" in which the blacks were savages. The black women seem to be not be as dressed nicely as the white women is, her hair is not done like the white womens, and the black women is winning the fight which makes her appear more savage.
I think this ad is very strange and quite racist. I can hardly believe that people looked at this ad and thought it would be alright to put forth into the world.
3 comments:
I completely agree. This banner is absolute rubbish! I saw another PSP advertisement with the white woman holding the black one's throat and the caption on the side said,
"PSP
White
is coming"
What the hell?? The designers looked at it and thought it was alright? There's absolutely no way NONE of the people working on it didn't catch that. Either they didn't care how racist it seemed or they really are racist.
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